The fifth episode of my new podcast series, Strategy and the Fat Smoker, is now live and available for download.
It is dedicated to exploring the themes found in my article by the same name. I encourage you to forward these to friends and associates who may be interested in the topics covered.
"What's Our Deal?" focuses on with how many companies strive for a climate of commonality and coordination, but fall short in practice due to a lack of commitment or even for a lack of clearly stated goals or rules. This episode takes a look at how a company can build solid, non-negotiable rules of membership in order to create unified, forward momentum at all levels of the organisation.
NOTES FOR THE EPISODE:
00:42 -- Introduction
01:38 -- A hierarchy of concepts
03:44 -- The importance of purpose
08:35 -- Management and commitment: The key to a mobile organisation
11:44 -- Will they follow you?
16:38 -- No final whistle: excellence into the indefinite future
19:05 -- Revisiting values over time
21:40 -- Creating rules of decision making
23:26 -- Conclusion
You can download "What's Our Deal?" or sign up to receive new Business Masterclass seminars automatically with iTunes or other podcast players. (Click here for step-by-step instructions on how to subscribe). My seminars are always available for download at no cost.
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